Despite WebAR’s obvious appeal, apps are still important for AR. This is because the functionality available to an AR app remains roughly 12-18 months ahead of what WebAR can offer. For developers, this means many solutions are only achievable via apps, but WebAR is improving all the time and does now represent a genuinely effective alternative.
As with most endeavours, it’s simply a question of identifying the most appropriate technology for the task.
So – what’s your challenge?