#BreakTheBias this International Women’s Day

To celebrate International Women’s Day 2022, we asked our social AR guru Abbie Peach to magic up a Snap Lens that offers a way for people everywhere to show their support.

The theme of this IWD is ‘Break The Bias’. A simple gesture – crossing your hands – can be a powerful statement on gender equality, and one to which everyone at Arcade is fully committed.

Imagine a gender equal world. A world free of bias, stereotypes and discrimination. A world that's diverse, equitable, and inclusive. A world where difference is valued and celebrated. Together we can forge women's equality. Collectively we can all #BreakTheBias.

Abbie, with design support from the wonderful Dani Verburg en Zach Thompson-Howley, put together this brilliant Lens. Will you show your support and help #BreakTheBias?

Scan the Snapcode below, or tap hier to access the Lens.

Arcade is an official Snap Lens Partner

Get in touch to see how Social Media AR could help you