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Augmenting reality to make places playable

Welcome to Arcade

Arcade specialises in using immersive technology to create meaningful connections between people and places for cultural and heritage sites, visitor attractions, B2C and B2B brands, retail, events & experiential, non-profits and academic institutions.


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About Us

Arcade was founded on a vision of reconnecting people and places through play, a philosophy we bring to all of our work.

We are an honest and hardworking bunch of architects, designers, digital pioneers, thought leaders, creative developers and more, united by a passion to invent and explore, with a deep desire to make a lasting positive impact on the world around us.

We create immersive experiences designed to guide, challenge, involve and most of all entertain, with the power to turn people from disengaged bystanders into active participants.

Our Work

Our strategic approach to AR means everything we do is always carefully constructed to meet specific organisational objectives, delivering measurable value. Current partners include:


  • Jon Meggitt
    Jon Meggitt CEO
  • Simon Hobbs
    Simon Hobbs Chief Design Officer
  • Alex Book
    Alex Book Chief Strategy Officer
  • Jack Horner
    Jack Horner Chief Creative Officer
  • "Arcade were great at pushing the possibilities of AR technology whilst ensuring the human needs of our visitors were prioritised."

    Rita Marcal Global Senior Brand Manager, SEA LIFE
  • "Watch with glittering eyes the whole world around you because the greatest secrets are always hidden in the most unlikely places."

    Roald Dahl
  • “I believe that AR is the most profound technology of the future.”

    Tim Cook CEO, Apple
  • "You’ll never stumble upon the unexpected if you stick only to the familiar."

    Ed Catmull Co-founder, PIXAR

Our Technology

We use an adaptable and future-proof mix of augmented reality, artificial intelligence and computer vision technologies.

We’d love to hear from you.

Contact Us

Call us on +44(0)203 355 5084, or email us using the form below: